October 13, 2020 - Ultimate Rap League Web Video for Biden Seeks to Mobilize Black Male Voters

A Biden-Harris campaign web video features an Ultimate Rap League Battle Rap featuring battle rappers DNA and Charlie Clips. The rappers meet on a basketball court and engage in a rap battle where DNA urges Clips to vote while dismissing his skepticism about the importance of voting and its ability to yield substantive change. The video targets Black male voters, but some – including scholars who have studied the effects of stereotypical appeals to Black voters, specifically using rap music – point out the ineffectiveness of this approach.